Company culture is often defined as “the way we do things round here” - it’s all about the power of social influence.
This video from Candid Camera shows just who easy it is for someone to start doing things the same way everyone else does instead of doing what they think is the right, or questioning why things are done a certain way. In society, when everyone's doing something, people naturally feel the need to fit in and follow the masses. And that is what can happen in organisations too.
But that is not always a good thing. Without a culture that questions the status quo and has curiosity at heart, many organisations can struggle to improve and stay relevant in a world that is being turned upside down by digital initiatives.
Have a watch of 'Everybody's doing it'.
After watching the video, think about how things are done in your organisation. Does your culture need to be more questioning and ask “why do we do things we do?’ Quite often noone knows the answer to that and a common response is often “because it’s how we’ve always done it!”
As the commercial world rapidly changes do you need your people to break out of old ways and action ideas that will improve the business?
If so, get in contact and lets talk about how you can change peoples mindsets to change the status quo.